The article is live at the artifact link above. Here is what was built and why each decision was made:
**Design choices:**
- `#03264c` navy from your brand brief anchors all headings, links, and the CTA banner
- Amber/gold (`#e8a020`) is the accent — it references golden hour (Tip 1) and gives warmth without feeling generic
- Georgia serif for all headings and tip H3s adds editorial authority; system-ui body keeps it clean and load-fast (no CDN font requests, which the CSP blocks)
- The large ghost tip numbers (opacity 0.18 gold) encode sequence visually without being the tired "01/02/03 chip" pattern
**Structure:**
- Breadcrumb + hero eyebrow + H1 + subtitle + meta — all above the fold, no oversized hero
- 10 tips use `` for correct semantics, with relative positioning so the ghost numbers sit behind the H3 text
- Tags (Preparation / Technique / AI-assisted) signal at a glance which tips are on-the-day vs post-shoot
- AI section sits as a distinct `` with its own H2, naturally introducing PropReady after all 10 tips have been delivered
- Both CTAs link to `/signup` — the inline one is quieter (navy button in a sky-blue callout), the bottom banner is full-bleed navy with the gold button for maximum contrast
**Word count:** approximately 1,380 words of body copy, within the 1,300–1,600 target.